The Coca-Cola Company launched the “Virtual Thirst” campaign in Second Life asking the people to design a virtual Coca Cola vending machine.

Virtual Thirst is an open competition being held by Coca-Cola to design an imaginary machine that delivers a Coca-Cola experience in Second Life.

The best idea will be turned into virtual reality by experienced virtual-world services outfit, Millions of Us. The winner will also win a trip for 2 to San Francisco, California USA, to participate in the creation of a video documenting the creation of the winning design as a Second Life object.

Technorati Tags: coca cola, second life, virtual

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